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CRT-550 Practice Questions

Question # 1

Northern Trail Outfitters (NTO) needs to provide an IT staff member with access to Marketing Cloud. The staff member needs to perform the following tasks:
* Maintain NTO's master suppression list
* Configure data relationships
* Create new subscriber attributes
Which role should be assigned to the IT staff member?

A.

Analyst

B.

Data Manager

C.

Administrator

D.

Content Creator



B.

Data Manager




Question # 2

Which three statements about Send Log Data is correct?

A.

Uses Measures, filters and programs

B.

Accessed using query

C.

Can be viewed in standard report

D.

Can be stored for periods of time

E.

Added to a standard view



A.

Uses Measures, filters and programs


B.

Accessed using query


D.

Can be stored for periods of time




Question # 3

A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. The customer has indicated the following:
* Emails will be built using a custom dynamic template for these messages.
* Links will vary over time and across campaigns.
* Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.
* Retargeting messages will dynamically populate content based on regional market.
In order for this solution to be viable, which skill set does the customer team need to possess?

A.

AMPscript

B.

SSJS

C.

SQL

D.

HTML



A.

AMPscript




Question # 4
A daily deal website is concerned with their sender reputation and needs consistent visibility into subscribers who report their email as spam. How can they determine which subscribers reported their email as spam so they can flag those records in their customer service database?
A. An automation that queries the Complaint data view.
B. An automation that generates the Unsubscribe Event Extract.
C. An automation that queries the Unsubscribe data view.
D. An automation that generates the Complaint Tracking Extract


A. An automation that queries the Complaint data view.



Question # 5

A customer would like to send a quarterly re-engagement email to subscribers who have not opened in the previous three months. The customer's plans are to:
* Use an existing Paste HTML email for the first send.
* Make only minor changes to the email creative for future sends.
* Use an existing Measure to build the subscriber audience for current and future sends.
* Deploy emails manually for now, but possibly automate in the future.
Which configuration is recommended for the re-engagement email send?

A.

Triggered Send

B.

Guided Send

C.

Automated Send

D.

User-Initiated Send



D.

User-Initiated Send




Question # 6

Northern Trail Outfitters is noticing a gradual decline in the percentage of conversions per emails sent in their digital marketing campaign. A new initiative is being adopted to reverse the trend
What action should be taken to increase subscriber engagement?
Choose 2 answers

A.

Increase volume of emails to a wider audience.

B.

Increase the use of dynamic content in emails.

C.

Adopt a Cart Abandonment Email Campaign.

D.

Introduce more identity verification steps in check out process



B.

Increase the use of dynamic content in emails.


C.

Adopt a Cart Abandonment Email Campaign.




Question # 7
A customer plans to configure multiple business units (BU) to support the digital marketing efforts of five international offices. Which reasons warrants this implementation? Choose 2 answers.
A. Support non-English responses with Reply Mail Management.
B. Localized language and display options based on location and culture.
C. Tracking information for campaigns sent by each office.
D. Localized physical mailing address displayed in the default email footer


B. Localized language and display options based on location and culture.
C. Tracking information for campaigns sent by each office.



Question # 8

A customer would like to store financial data related to invoicing in its data extensions.
Which field type should be used?

A.

Currency

B.

Decimal

C.

Number

D.

Float



B.

Decimal




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Salesforce CRT-550 Exam Dumps

Exam Name: Salesforce Certified Marketing Cloud Consultant Exam (WI25)
Certification Name: Salesforce Marketing Cloud Consultant

Salesforce CRT-550 exam dumps are created by industry top professionals and after that its also verified by expert team. We are providing you updated Salesforce Certified Marketing Cloud Consultant Exam (WI25) exam questions answers. We keep updating our Salesforce Marketing Cloud Consultant practice test according to real exam. So prepare from our latest questions answers and pass your exam.

  • Total Questions: 151
  • Last Updation Date: 17-Feb-2025

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