To fuel their expansion, Northern Trail Outfitters (NTO) recently acquired Eagle Outfitters
(EO). There is currently a 30 percent overlap between the guests of each brand and they
will be pursuing cross-marketing opportunities. It was recommended that their Marketing
Cloud account now include a separate business unit for EO and the company secure a new
sender authentication package for EO using the private domain e-EO.com.
Select the statement that correctly describes the implication of this recommendation.
Choose 2 answers

Northern Trail Outfitters (NTO) wants to send using the From Address of
marketing@email.nto.com. They will then automatically forward replies to
customerservice@nto.com. NTO also wants to include an automatic reply to the customer's
email address customer@exampie.com.
Which email address would appear as the From Address for the automatic reply to the
customer?

A customer has a business requirement to exclude email addresses of certain contacts In
their loyalty program from the sends with several sender profiles. These contacts are
dynamically Identified with the help of the SQL query on a daily basis.
What solution should be recommended to automate exclusion of the Identified email
addresses from all future sends that use specific sender profiles'

Northern Trail Outfitters want to use the Out-of-the-Box (OOTB) Preference Center to allow
the customers to manage their subscribers and have them updated Salesforce CRM using
Marketing Cloud Connect.
Which two considerations should be made before implementing this solution? (Choose 2
answers)

Northern Trail Outfitters wants to create a query to populate a data extension with email subscribers who belong to a specific publication list.
Which Data View could they use to achieve this?

A user in Marketing Cloud needs to send an email to a Salesforce Report via a Guided
Send process. How should the consultant meet this requirement?

Which two statements about a database of record are correct?
Choose 2 answers:

Northern Trail Outfitters (NTO) wants to find ways to better drive return on investment and growth via their marketing sends. They plan to centralize their analytics data to allow for a more efficient analysis of this data across all of their campaigns. NTO currently has Marketing Cloud, Sales Cloud, and a third-party warehouse service. What product would help their use case?