Question # 1 A company has B2C Commerce and Marketing Cloud. The Marketing team wants to match up the purchasing data from B2C Commerce to the Marketing Cloud subscriber data.
Which two objects from B2C Commerce should a Solution Architect map to Marketing Cloud in order to meet the company's needs?
Choose 2 answers A. ContactB. OrdersC. CustomerD. Profile
Click for Answer
B. OrdersC. Customer
Question # 2 Northern Trail Outfitters (NTO) is implementing B2C Commerce and Service Cloud as part of an IT transformation project focused on improving the customer experience across all channels. As part of the Service Cloud implementation, there will also be a service portal implemented using Experience Cloud so that customers can better self-serve for the most common use cases. NTO customers are also heavily engaged on social services, so anything that can help them use their existingsocial accounts to log in will be essential to a great customer experience.
Which two things should a Solution Architect recommend to cover NTOs identity needs? Choose 2 answers A. Define a user registration handler to support user provisioning and authentication via social services like Google and Facebook.B. Leverage Salesforce Identity as the identity provider to centralize authentication for both Experience Cloud and B2C Commerce in one place.C. Leverage B2C Commerce as the identity provider for bothStorefront and the Service Portal.D. Use Salesforce CDP, which automatically syncs profiles and authentication information across systems.
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A. Define a user registration handler to support user provisioning and authentication via social services like Google and Facebook.B. Leverage Salesforce Identity as the identity provider to centralize authentication for both Experience Cloud and B2C Commerce in one place.
Question # 3 A company currently uses B2C Commerce and Service Cloud for one of its storefronts. They are now considering implementing the 'Order onBehalf of flow. Which consideration must a Solution Architect keep in mind while implementing the 'Order on Behalf of flow A. The Service Cloud Connector is not available for guests or anonymous storefront shoppers. Use Order on Behalf with registered B2CCommerce customer accounts.B. The Service Cloud Connector enables data synchronization through SOAP services using Service Cloud and B2C Commerce. REST services are not available for such data synchronization needs.C. The Service Cloud Connector does not require B2C Commerce to be registered as a remote site as long as the Service Cloud org and B2C Commerce realm are in the same geographic region.D. The Service Cloud Connector can work with any valid Service Cloud user. There is no specific need for an Integration User with administrative rights.
Click for Answer
A. The Service Cloud Connector is not available for guests or anonymous storefront shoppers. Use Order on Behalf with registered B2CCommerce customer accounts.
Answer Description Explanation: A is correct because the Service Cloud Connector only works with registered B2C Commerce customer accounts and does not support guests or anonymous storefront shoppers. The connector uses the customerID to link the Service Cloud contact with the B2C Commerce customer profile.
B is incorrect because the Service Cloud Connector supports both SOAP and REST services for data synchronization between Service Cloud and B2C Commerce.
C is incorrect because theService Cloud Connector requires B2C Commerce to be registered as a remote site in Service Cloud regardless of the geographic region. This is to allow outbound messages from Service Cloud to B2C Commerce.
D is incorrect because the Service Cloud Connectorrequires a dedicated Integration User with administrative rights in both Service Cloud and B2C Commerce. This user is used to authenticate and authorize the data synchronization between the two systems.
Question # 4 Universal Containers (UC) uses B2C Commerce, Marketing Cloud, and Salesforce OMS for their online sales capabilities. Given recent logistics constraints and challenges, many customers are asking UC for the ability to make their purchases online but pick them up at a local store or location (BOPIS).
Which consideration should a Solution Architect keep in mind when designing a solution for UC that would allow for this functionality? A. Manage inventory data inside of Salesforce OMS so it is easier to parse by store.B. Manage B2C Commerce geolocation data for stores on an order by orderbasis.C. Manage inventory data inside of B2C Commerce so it is easier to parse by store.D. Marketing Cloud Mobile Push is required for this solution and must be enabled.
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C. Manage inventory data inside of B2C Commerce so it is easier to parse by store.
Answer Description Explanation: This answer is correct because managing inventory data inside of B2C Commerce makes it easier to parse by store and enable buy online pick up in store (BOPIS) functionality. B2C Commerce can store inventory information for multiple locations and provide real-time availability information to customers and service agents. B2C Commerce can also integrate with Salesforce OMS to manage order fulfillment and payment processing for BOPIS orders.
Question # 5 A company currently provides service to its customers using a call center and spreadsheets, Because of the lack of systems, there is no ability to track how successful agents are. In addition, the ordering system cannot be easily accessed by service agents, costing valuable time and hurting customer satisfaction.
What should a Solution Architect say to convince the company to shift to a connected B2C Solution approach? A. Agents will have easy access to customer data to provide a better service experience when customers call in.B. Agents will have a better interface using Service Cloud and B2C Commerce with Heroku.C. Agents can utilize SSO to launch an ‘Order on Behalf of’ storefront experience within the B2C Commerce UI.D. Agents’ success rates will be better measured after helping the company define ROI KPIs together.
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A. Agents will have easy access to customer data to provide a better service experience when customers call in.
Answer Description Explanation: A connected B2C Solution approach is an approach that allows integrating B2C Commerce and Service Cloud to provide a seamless and omnichannel experience for customers across different touchpoints. A connected B2C Solution approach can provide various benefits, such as increased customer satisfaction, loyalty, retention, and revenue. To convince the company to shift to a connected B2C Solution approach, a Solution Architect should say the following:
Agents will have easy access to customer data to provide a better service experience when customers call in. By integrating B2C Commerce and Service Cloud using features such as Service Cloud Connector or Salesforce Order Management, agents will be able to access customer and order information from B2C Commerce directly in Service Console without switching between multiple systems. This will enable agents to answer customer questions more quickly and accurately, resolve issues more efficiently, and offer personalized recommendations or solutions.
Option B is incorrect because agents will not have a better interface using Service Cloud and B2C Commerce with Heroku. Heroku is a platform that allows building, running, and scaling custom web applications using various languages and frameworks. Heroku is not directly related to creating a connected B2C Solution approach, although it can be used to extend or customize the functionality of B2C Commerce or Service Cloud.
Option C is incorrect because agents cannot utilize SSO to launch an ‘Order on Behalf of’ storefront experience within the B2C Commerce UI. SSO is a feature that allows users to log in to multiple applications or systems with the same credentials. SSO does not enable launching an ‘Order on Behalf of’ storefront experience within the B2C Commerce UI, which is a feature that allows agents to create orders on behalf of customers using the storefront login. To enable this feature, the company needs to use Service Cloud Connector or Salesforce Order Management to integrate B2C Commerce and Service Cloud.
Option D is incorrect because agents’ success rates will not be better measured after helping the company define ROI KPIs together. Although this is a possible benefit of shifting to a connected B2C Solution approach, it is not the most convincing or compelling one for the company’s situation. The company’s main pain point is the lack of systems and access to customer and order data, which affects their service quality and customer satisfaction.
Therefore, the most convincing argument for shifting to a connected B2C Solution approach is how it can improve the service experience for both agents and customers by providing easy access to customer data.
Question # 6 As part of a digital transformation initiative. Universal Containers (UC) wants to start a new project to implement Salesforce Platform, Marketing Cloud, and B2C Commerce. They have mappedthe requirements and captured the user stories, including non-functional requirements. Almost all requirements touch all three clouds.
UC wants to go-live with all functionality in three years, but the executive team would like to see the benefits and return on investment sooner than that.
What should the Solution Architect recommend in order to align with the executive team's request7 A. Build and test the functionality across all clouds at once and deploy to production at the end of the three years.B. Go-live with Sales and Service cloud functionality first, followed by Marketing Cloud, and then B2C Commerce.C. Reduce the overall timeline by removing most non-functional requirements around reliability and performance.D. A multi-phased approach with functionality across all clouds delivered to production in each phase.
Click for Answer
D. A multi-phased approach with functionality across all clouds delivered to production in each phase.
Question # 7 A company uses B2C Commerce, Experience Cloud, and Marketing Cloud. Now the company wants to enable Social Login with Facebook, Google, and Twitter to increase their conversion rates. Currently, Customer Identity is in use and two types of accountsare available: Individual accounts and household accounts.
Which consideration should a Solution Architect keep in mind when configuring seamless cross-cloud identity? A. The Commerce Cloud to Service Cloud connector supports both person account and contact accounts out-of-the-box.B. Commerce Cloud will be the system of record for customer shopping data, including individual profile and authentication credentials.C. Full access (full) scope will request access to all accessible data that the third-party provides.D. To create the external authenticated profile in Commerce Cloud, Service Cloud will need to invoke a remote OAuth2 authentication request to Commerce Cloud.
Click for Answer
B. Commerce Cloud will be the system of record for customer shopping data, including individual profile and authentication credentials.
Answer Description Explanation: Product Catalogs are a type of data extension that contain product informationfor generating product recommendations using Einstein in Marketing Cloud. Product Catalogs can be configured natively to sync from B2C Commerce to Marketing Cloud using a point and click configuration in the Marketing Cloud Business Manager.
Question # 8 Northern Trail Outfitters (NTO) has an ERP application where all customer orders are stored. There are millions of older records stored in the ERP application and some customers may have thousands of individual orders. Additionally, some orders contain personally identifiable information (PII) that, due to company policy, can only be stored in ERP. NTO would like the five most recent orders displayed on the account page in Salesforce.
What are three justifications for using Salesforce Connect in this solution?
Choose 3 answers A. Accessing external data using workflows and triggersB. Need access to all external data in near real-timeC. Integrating external data without writing custom codeD. The external data is changing frequentlyE. Need real-time access to a small fraction of external data
Click for Answer
B. Need access to all external data in near real-timeD. The external data is changing frequentlyE. Need real-time access to a small fraction of external data
Answer Description Explanation: Salesforce Connect is a feature that allows accessing and integrating external data from various sources without copying or storing it in Salesforce. Salesforce Connect uses external objects and external data sources to create a virtual data model that can be used in Salesforce applications and tools. The justifications for using Salesforce Connect in this solution are:
Need access to all external data in near real-time. Salesforce Connect allows accessing external data from ERP or other systems in near real-time, without any delays or synchronization issues. This ensures that the data is always up-to-date and consistent across systems.
The external data is changing frequently. SalesforceConnect allows reflecting any changes or updates made to the external data in ERP or other systems immediately in Salesforce, without requiring any manual intervention or batch processes. This ensures that the data is always accurate and reliable across systems.
Need real-time access to a small fraction of external data. Salesforce Connect allows accessing only a small fraction of external data that is relevant and needed for a specific use case, such as displaying customer order history or details. This reduces network overhead and improves performance.
Option A is incorrect because accessing external data using workflows and triggers is not possible or supported with Salesforce Connect. Option C is incorrect because integrating external data without writing custom code is not a justification for using Salesforce Connect, as it may require some custom code or configuration depending on the data source and use case.
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