A marketing team needs to narrow down a customer population of several million subscribers based on
eCommerce order details, and rapidly explore the data to find appropriate segments. How can segmentation
with this scenario be accomplished?

A marketer at Northern Trail Outfitters is teaching new associates the essentials of designing emails for the
company's subscribers. What is a key component of optimized email design? (Choose 3)

Northern Trail Outfitters wants to send shipping email notifications to members, Shipping
fulfillment data is included in a file that is moved at frequent intervals to a folder on their
Enhanced SFTP Account.
Which solution could be used to achieve this?

Northern Train Outfitters sends email order confirmations to customers who have made online purchases.
These emails must follow the "Transactional" CAN-SPAM classification requirements. Which feature would a
marketer use to classify a send under this CAN-SPAM classification?

Northern Trail Outfitters (NTO) has noticed a decrease in open rate across all email campaigns. NTO is concerned its sender reputation may have been negatively impacted by a recent import of subscribers.
Which metric should be analyzed as a possible indicator of bad sender reputation?

Northern Trail Outfitters would like to use a File Drop Starting Source in Automation Studio to send shipping
tracking emails when orders are dispatched. A delimited text file containing all the data for the send will be
uploaded to a designated directory on the Enhanced SFTP Account, and the email should be sent to
customers when the file transfer has completed.
What is the correct sequence of Activities for this File Drop Starting Source?

Northern Trail Outfitters has a Master Customer shared data extension. The company wants to make the table
available to some of the business units, but not all of them.
How can access to the Master Customer table be restricted?

NTO wants to improve open rates. The email tracking team would like each of its campaign to have an engaging firm name, what should the email team setup for each campaign.